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Healthcare Henderson, NV 6 months engagement

Cosmetic Dentistry: 47 New Patients a Month From Google

An independent dental practice in Henderson beat out corporate dental chains by ranking for high-value cosmetic dentistry searches.

Platforms:Google AdsGoogle LSAGoogle ProfileMeta Ads

The Results

Real numbers from this engagement

#2
Ranking for 'Henderson cosmetic dentist'
+285%
Increase in new patient calls
47
New patients per month
4.9★
Google rating

The Challenge

Bright Smile Dental had an outdated website that was virtually invisible on Google. They were losing patients to large corporate dental chains that dominated local search results. The practice had no system for collecting reviews and no way for new patients to book online.

Our Solution

We launched a modern, mobile-first website with online appointment booking and a before-and-after smile gallery. We optimized for searches like 'Henderson cosmetic dentist' and 'teeth whitening Henderson', fully optimized their Google Business Profile, set up an automated patient review system, and published educational blog content answering the questions Henderson patients actually search for.

How We Grew This Business

The specific channels and tactics we used to drive results in the healthcare market.

Google Local Services Ads
Used Google LSA to capture 'Background checked' patient leads searching for a dentist in Henderson, paying only per verified new patient call.
Local SEO
Ranked for 'Henderson cosmetic dentist' and 'teeth whitening Henderson' with location-optimized service pages.
Google Business Profile
Posted before-and-after smile photos and treatment Q&As, and automated review requests after each patient visit.
Meta Ads
Ran Instagram and Facebook lead ads targeting local adults interested in cosmetic dentistry, showcasing real smile transformations.
Google Ads
Bid on high-intent terms like 'Invisalign Henderson' and 'teeth whitening near me' with online booking extensions.
Content Marketing
Published dental FAQ and smile-makeover guides answering the exact questions Henderson patients search for.
Data-Driven
Every decision backed by analytics

Services Delivered

Web Design Local SEO Content Marketing Review Management

"Our waiting room is full again. We are booking new patients every week from Google and our online reviews finally reflect the quality of care we provide."

D
Dr. M., DDS
Owner, Bright Smile Dental
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