All case studies
Healthcare Las Vegas, NV 6 months engagement

How We Grew a Multi-Location Medical Practice by 210% in New Patient Bookings

A 3-location medical practice was invisible on Google. We rebuilt their online presence and grew new patient bookings by 210% while cutting their cost-per-acquisition in half.

Platforms:Google AdsGoogle Profile

The Results

Real numbers from this engagement

+210%
New Patient Bookings
3
Locations in Top 3 Map Pack
-51%
Cost-Per-Acquisition
4.8★
Average Rating (from 3.8)

The Challenge

Summit Health Group had three locations but patients could barely find them online. Their websites were outdated and slow, their Google Business Profiles were unmanaged, and competitors owned the map pack for every high-value specialty keyword. They were spending $8,000/month on ads with a $320 cost-per-new-patient and no way to track which channels actually drove bookings.

Our Solution

We rebuilt all three location websites with online appointment booking, then executed a location-based SEO strategy with dedicated pages for every service and neighborhood. We restructured their Google Ads account from a single campaign into location-specific campaigns with call tracking, and launched a review generation system that built social proof across all three locations.

How We Grew This Business

The specific channels and tactics we used to drive results in the healthcare market.

Local SEO
Built 90+ location-service pages (e.g. 'cardiologist Summerlin,' 'primary care Henderson'). Each location now ranks in the top 3 map pack results for its top 15 service keywords.
Google Business Profile
Optimized all 3 GBPs with services, photos, weekly posts, and Q&A. Generated 320+ new reviews across locations, raising the average rating from 3.8 to 4.8 stars.
Google Ads
Restructured from 1 bloated campaign into 3 location-specific campaigns with call tracking and smart bidding. Cut cost-per-acquisition from $320 to $156 while increasing lead volume.
Conversion-Optimized Website
Rebuilt all 3 sites with online booking, click-to-call, insurance verification forms, and mobile-first design. Site speed improved from 6.2s to 1.8s load time.
Review Management
Deployed an automated review request system via email and SMS that generated 320+ reviews in 6 months, dramatically improving local search rankings and conversion rates.
Content Marketing
Published 45 patient-education articles answering common medical questions, capturing long-tail search traffic and building authority for E-E-A-T signals.
Data-Driven
Every decision backed by analytics

Services Delivered

Web Design Local SEO Google Ads Google Business Profile Review Management Content Marketing

"Vegas Marketing didn't just build us a website. They built us a patient acquisition machine. Our phones are ringing off the hook and our cost per new patient has never been lower."

D
Dr. Patricia Chen
Managing Partner, Summit Health Group
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